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11 YouTube Collab Video Ideas for 2023

I love it when my favorite YouTuber teams up with another content creator to bring something different to the table. 

Note: This post may contain affiliate links, which means if you buy from my link I might make a small commission. This does not affect the price you pay. See the full affiliate disclosure here.

More than the viewers, bloggers themselves benefit greatly from YouTube collab video ideas, and I am all in for that! 

Why YouTube Collab Videos Are Great

Think like this: your favorite YouTuber uploads a video that you’re surely going to watch. In their video, they do a 5-minute Q&A session with another YouTuber that you know the name of but never got on to watching their videos. 

If you find the new content creator interesting, you might as well subscribe to their channel. This is primarily what YouTube collab video ideas do. 

They bring together audiences of different content creators under one video. Not only does this increase audience engagement and reach for both the YouTubers, but it also helps them achieve a good relationship with other creators through collab videos. 

As we already know, you will only be a successful YouTuber and earn enough if you are visible. The wizard Youtuber has checked the right boxes to come to where they now have tactics and ideas of their own. 

This is also true for every content creator on YouTube. When a blogger decides to make a joint effort video, they are exposed to numerous such ideas.

This enhances their creative mind and encourages them to think beyond boxes of their own in terms of video ideas and work methods. 

Whether it’s a themed video, in-video shoutouts, or multiple-part series, YouTube lets you come together with other content creators, friends, and brands. Here are a few effective YouTube collab video ideas. 

YouTube Collab Ideas with Friends

One of the more fun and simpler ways to create a YouTube collab video is to come together with another friend or content creator. 

As long as you and your friend both contribute equal ideas and efforts to the making of the content, the process never gets complicated. If you have to do everything, that’s a different story, just like a college group project. Remember those? 

So, first things first. If you are a Youtuber looking for content creators or friends to collab with, do your research. Watch their videos. The collab video must have elements of both your and your collaborator’s personality and niche, of course. 

Here are a few ways you could make a collab video with a friend: 

Host Each Other’s Videos

One of the more popular ways to join hands with a friend or co-content creator is by hosting each other’s videos. This isn’t as complicated as it sounds. 

This simply means you and your friend create a video that is relevant to both your channels, whatever your respective niches may be. Once the video work is done, you and your friend can publish the videos on each other’s channels at the same time.

What’s great about hosting videos is they can be made almost on the go without much added effort. 

If a travel blogger who is successful meets with another blogger of the same niche while filming the videos, planned or unplanned, they can include each other’s clips in their videos. 

This is especially helpful if bug Youtubers use their platform to shout out to the rising creators in need of more visibility.   

Themed Video Collab 

Sometimes, you’ll notice two food bloggers visiting the same trending restaurant, mostly together, to review the food in that place. These are part of a themed video collab idea, where a Youtuber and their creator friend tags to create content based on the same theme. 

These themes could be anything: a product review, a simple cooking-the-same-dinner video, or visiting the same haunted place to see who gets more frightened out of the video. Moreover, these videos work best with friends who can visit you and shoot in-person videos. 

Of course, the two YouTubers in action give direct and indirect shoutouts to each other through the video. More often, the YouTuber and his friend will upload the same video on their channels, or if one is more popular than the other, they’d decide on which channel to upload to. 

2 or 3-Part Series

If you follow the popular YouTuber Nice Peter, you know what 2 part or multiple-part series looks like. One of his most famed videos, with 128 million views currently, is part of his famous collab series with other content creators about famous rap battles of History. 

Throughout the many videos in the series, he acts out the videos with YouTubers like Zach Sherwin, Epic Wolf, and Alex Farnham from Mockstars. 

Another approach to series is you and your collaborator can create a multi-part storytelling series. This would keep the viewers on edge to watch the next video in the series. One great idea is to upload part 1 on your channel and the next part on your friend’s channel. 

How-to Tutorial 

When it comes to tutorials, two people creating a video to explain their views on how a certain process works or how you can perform a certain task is a favorite way of collaborating with other creators. 

An example of a how-to collab video is when two bike niche YouTubers get together to teach their viewers how to clean the bike brakes. The two Youtubers can meet at the shooting location to share their ideas and methods of cleaning the brakes. 

For the cleaning part, one Youtuber can show the views on how to wash the brake while the other demonstrates how to oil and maintain them. 

YouTube Collab Ideas with Brands 

While content creators make millions by collaborating with brands, brands themselves churn out a great profit through these YouTubers. This is because all Youtubers have a community, including loyal fans and admirers. 

Advertising brands on their channels promotes the brand as well as the creator. Customers of the brand turn to these YouTubers when they need to hear about what’s good in the store. 

How do you collab with brands? Here are a few ideas: 

Product Review

Product reviews are a part of brand sponsorship and are deemed to be the best way for YouTubers to earn oodles of cash. This could include an in-depth review of a product sent by the brand. It could be clothing, makeup, utensils, or even gadgets. 

There is no limit to which brands you can collaborate with, despite being from any industry of bloggers. Here’s an example of Kieran Brown’s simple video on his collaboration with Adidas. 

“How to use” product reviews can also be part of brand partnerships for content. 

Working with brands has its perks. If you do it right, the deal is usually long-term and gets you in contact with other brands as well. 

List and One Brand Videos

Viewers don’t always want a fact-listed review of a product they are planning to invest in. Sometimes, they look up to the YouTuber to understand why the creator endorses a particular brand. 

One way to build more trust and honesty through brand promotion is by explaining to your audience that you’ve tried the product yourself, what you love about the product, and what don’t love or wish was better. Be transparent and let your audience know if this is a collab by using the appropriate hashtags or saying so directly in the video. 

Store Haul

Sometimes, a brand offers credits to the YouTuber so they can make a store haul video. For people who follow fashion and beauty bloggers, hauls are a more popular type of content that viewers enjoy.

In videos like these, the YouTuber visits a store and buys everything from one brand. 

Sounds simple? Well, the sponsors make sure they include all the products they want to advertise through the blogger, all in one video. Of course, the video is followed by a review of each product for further promotion. 

Long Distance Collab Ideas 

YouTubers come from all corners of the world. It’s not always possible to physically meet, greet, and create videos, even if you have great YouTube collab video ideas with another creator. Here are a few long-distance content ideas: 

Challenge Videos 

One of the best ways to create videos with another Youtuber without being present in the same location is undoubtedly challenge videos.

Irrespective of what niche you’re part of, a challenge video can be a highly successful collaboration. 

Jared Dine’s music challenge is one successful example. Or you might remember the famous ASL ice bucket challenge, where Bill Gates participated after being nominated by Mark Zuckerberg.  

Related: 125 Popular YouTube Challenges to Do (and Go Viral)!

Q&A Sessions 

One way YouTubers don’t have to be physically present to team up with others is with a question-and-answer session. The idea is pretty simple. Each YouTuber will record themselves answering one or a few questions. It could be just one creator answering questions from another, or it could be multiple YouTubers answering questions that the asker then compiles into a video.

With each of the bloggers presenting their perspectives and ideas in their own way, viewers can be exposed to meaty content, even in a short video. 

In Video ShoutOuts and Interactions 

This is when one creator gives a shoutout or quick interaction to another creator within a video of their own. These collabs especially help content creators who are struggling with exposure and audience engagement. 

However, you’ll have to keep in mind that the shoutout shouldn’t be absolutely irrelevant to the video it appears in. The more organic it is, the higher the rate of success in collaboration.

The purpose of such a collaboration is simply to bring awareness among your own viewers about the other channel. 

Many YouTubers find a hassle-free and subtle way of giving shoutouts to their friends. They do this through casual social media interactions, comments, and story mentions on their Facebook or Instagram stories. 

This works well for both of the YouTubers involved while keeping it simple. It’s easy to overdo and annoy your own fans while promoting other bloggers, so try to maintain a balance.

Live Meet-ups 

What do you do when your friend lives continents apart, and you two can’t hang out in one place? You meet through a video call. 

Youtubers have turned video chats and live meet-ups into the content itself. And why not? This is a great way to bring two YouTubers together in a long-distance collab video while having both of the fanbases and viewerships interact through live chat. 

This increases viewership, allowing one to collaborate with YouTubers across the globe while being in the comfort of your own space. 

Final Thoughts 

YouTubers are teaming up to bring their audience the best of internet content. Brands, viewers, and content creators themselves love to share ideas to create something new. 

The growth of such videos on the platform has given birth to the best of YouTube collab video ideas, all full of fun, ingenuity, and originality. Some have even gone viral and have stayed in talks to date.

Read More: How to Make Money on Steam: 7 Guaranteed Ways

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